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"The PC is a Truck" – Jobs; Forrester Predicts by 2015 1 in 4 Devices will be Tablets

by John Paczkowski, June 18, 2010, All Things Digital

Apple (AAPL) CEO Steve Jobs likes to compare the transition from desktop/laptop PCs to tablets with the transition from trucks to cars. Like trucks, which waned in popularity with the urbanization of America, so too will older PC form factors with the advent of more mobile and responsive forms of computing.

“When we were an agrarian nation, all cars were trucks, because that’s what you needed on the farm,” Jobs said at D8 last month. “But as vehicles started to be used in the urban centers, cars got more popular. Innovations like automatic transmission and power steering and things that you didn’t care about in a truck as much started to become paramount in cars….PCs are going to be like trucks. They’re still going to be around, they’re still going to have a lot of value, but they’re going to be used by one out of x people.”

Jobs stopped short of predicting just how quickly this transition will occur, but in a research report published today, Forrester (FORR) hazards a guess: By 2015, nearly one out of four computers sold in the U.S. will be a tablet. According to analyst Sarah Rotman Epps, tablets will outsell netbooks by 2012 and desktops by 2015.

“Catalyzed by the introduction of the Apple iPad, the tablet market will kick off with a modest 3.5 million units sold in the US in 2010 but will grow at a whopping 42 percent compound annual growth rate (CAGR) between now and 2015,” she writes. “Tablet growth will come at the expense of netbooks, which have a similar grab-and-go media consumption and Web browsing use case as tablets but don’t synchronize data across devices like the iPad does.”



Att iPhone Order Glitches plague buyers (updated 11am ET 6/16)

Iphone preorder

Iphone preorder


By JORDAN ROBERTSON and PETER SVENSSON, AP Technology Writers 23 mins ago

SAN FRANCISCO – Apple and AT&T faced two major problems taking orders for the newest iPhone model just a week before it hits stores: Buyers reported problems registering their orders and an apparent glitch in AT&T’s website was steering some customers into strangers’ accounts.
Troubles in meeting demand for the iPhone aren’t new.
But the latest apparent breach and other recent security foul-ups by AT&T could lead to identity theft — and have consequences for both companies. Customers have called for Apple to allow other carriers to serve the iPhone in the U.S., and the latest problems offer another argument.
The computer systems at Apple Inc., maker of the iPhone, or AT&T Inc., its exclusive U.S. carrier, have had various problems every year since the first iPhone launched in 2007.
Some customers who tried to buy an iPhone 4 on Tuesday said they were met with error messages on the company websites, and lines formed in stores as clerks tried to get orders into their systems.
Despite the problems, orders for launch-day shipments of the iPhone 4 sold out. On Wednesday morning, AT&T’s site was no longer accepting orders. Apple’s site was accepting orders only for black models, and would only guarantee shipment by July 2. That sets the scene for long lines at stores on June 24, when the phone is released.
The iPhone 4 costs $199 or $299, depending on the memory capacity. It will feature a higher-resolution screen, longer battery life and thinner design than last year’s model.

iPhone order exceeded all expectations – Apple is launching in 5 countries.  Because of demand, all units slated for sale on June 24th are spoken for.

“Because of the incredible interest in iPhone 4, today was the busiest online sales day in AT&T history. As of Tuesday afternoon, customers who preorder iPhone 4 moving forward will receive their device on June 25 or later, depending on when the order is placed. We’ll email customers with confirmation once their order is placed, and again when it ships. In addition, we will have devices available on a first-come, first-serve basis in our stores beginning on June 24.”  - AT&T



Apple to Debut iAds on July 1

Over $60 Million in 2010 Commitments from Leading Global Brands

SAN FRANCISCO—June 7, 2010—Apple® today announced it will debut its iAd mobile advertising network on July 1 on iPhone® and iPod touch® devices running its iOS 4 software platform. iAds combine the emotion of TV advertising with the interactivity of Internet advertising, giving advertisers a dynamic and powerful new way to bring motion and emotion to mobile users. iAd will kick off with mobile ad campaigns from leading global brands including AT&T, Best Buy, Campbell Soup Company, Chanel, Citi, DirecTV, GEICO, GE, JCPenney, Liberty Mutual Group, Nissan, Sears, State Farm, Target, Turner Broadcasting System, Unilever and The Walt Disney Studios. Apple has iAd commitments for 2010 totaling over $60 million, which represents almost 50 percent of the total forecasted US mobile ad spending for the second half of 2010.*

“iAd offers advertisers the emotion of TV with the interactivity of the web, and offers users a new way to explore ads without being hijacked out of their favorite apps,” said Steve Jobs, Apple’s CEO. “iAds will reach millions of iPhone and iPod touch users—a highly desirable demographic for advertisers—and provide developers a new way to earn money so they can continue developing free and low cost applications.”

“iAd will allow Citi to reach millions of people on their iPhone and iPod touch,” said Lisa Caputo, executive vice president and CMO, Citigroup. “iAd gives us a remarkable level of creativity for creating ads to connect with our current and future customers in a more interactive style than ever before.”

“iAd is going to revolutionize mobile advertising,” said Rob Master, North American media director, Unilever. “With iAd, we’ve been able to create some of our most powerful and compelling ads ever. iAd is the perfect mobile format to reach and engage with our customers.”

iAd, which is built into iOS 4, allows users to stay within their app while engaging with the ad, even while watching a video, playing a game or using in-ad purchase to download an app or buy iTunes® content.



AT&T users can keep $30 data plan when upgrading phones

AT&T Coverage Map

AT&T Coverage Map

Engadget, June 2, 2010 There’s naturally been a ton of feedback in the past few hours on AT&T’s new data pricing strategy, and the company has been responding to comments all morning over on its Facebook page; one of the key tidbits that’s come out of the discussion so far is that folks on the current $30 smartphone data plan will be able to keep that plan when upgrading hardware. Translation: yes, you’ll be able to get a new iPhone without switching to the $25 / 2GB DataPro plan if you so choose. What you won’t be able to do, though, is keep the $30 plan and add on the $20 tethering option — tethering specifically requires DataPro, so your hopes and dreams of a soft 5GB cap are quashed (unless you want to pay $30 for 3GB of overage, of course).



WebOS Apps stand out because there's less competition

Wired, June 2, 2010 Hungry to earn a buck, many programmers are making apps for the two leading mobile platforms: Apple’s App Store and Google’s Android OS. But a few developers say they feel luckier playing with the underdog: Palm.

“I made some of the crappiest apps for the Pre, and Palm is giving me $1,000 for each,” software programmer Pete Ma (right) bragged to Wired.com last week during a developer conference, adding that each of his five apps took less than an hour to code.



Qualcomm ups smartphone speed with dual-CPU processor

Wired, June 1, 2010:

Pick any of the smartphones launched this year and chances are it has a Qualcomm Snapdragon processor in it. The Snapdragon chips, which can run at up to 1 GHz, have been at the core of devices such as Google’s Nexus One, HTC’s Incredible and the HTC Evo 4G.

Now Qualcomm is getting ready to introduce dual-CPU chipsets that boost the speed to 1.2 GHz and 1.5 GHz. The chipsets, called MSM826, MSM8660 and QSD8672, are likely to show up in stores by the end of the year. Handset manufacturers are currently designing products based on the processors, says Qualcomm.

The dual cores and higher processing speeds will allow for better multimedia performance. The chipsets also include a graphics processing unit with 3-D and 2-D acceleration engines for better rendering, 1080p video encoding and decoding capabilities, and integrated low-power GPS. They can support 24-bit 1280 x 800 resolution displays, says Qualcomm.

As smartphones get more ambitious in their desire to offer a video and web experience similar to that of PCs, there’s greater need for increased processing power. Last month, Adobe showed an early version of the Flash Player 10.1 for the Android operating system. Flash Player 10.1 on Nexus One can display video and animation unmatched by most other smartphones. But the technology also requires more processing power than current devices can offer. In Wired.com’s tests, the Nexus One’s 1 GHz Snapdragon processor seemed sluggish and struggled to render Flash sites quickly using Flash Player 10.1. Adobe has said it is hoping a newer generation of smartphones will change that experience.

Qualcomm is certainly trying to encourage it. At the Computex trade show in Taipei, Taiwan, Qualcomm is showing a range of new Snapdragon-powered devices — not all of them phones. Among them are Acer’s newly launched Liquid and neoTouch smartphones, Dell’s Streak 5-inch Android tablet, Huawei’s S7 tablet and Lenovo’s LePhone smartphone


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